Hi, I’m Taara Rana
I design, paint, travel and cook.
I’m a product designer, artist and project manager based in New York City with experience in end-to-end UX/UI design for digital products. I love to help people and solve real-world problems. Take a look at some of my work below!
Better School Choice
End-to-end design of mobile application that helps parents during the school selection process.
Project highlights: user research, user interviews, competitor research, feature prioritization, sketching, low-fidelity prototypes, usability testing, high-fidelity prototypes, interactive prototype.
Online Cloud Storage
Update and redesign of previously unsuccessful online cloud storage application.
Project highlights: usability testing, applying UI (colors and typography), microinteractions, interactive high-fidelity prototype.
Aasraa Trust
Logo redesign for NGO based in India.
Project highlights: user personas, user interviews, logo iterations, cross-functional project.
Moneyhabits
Design of marketing website for a financial literacy program for children.
Project highlights: competitive analysis, style guide creation (color palette, iconography, button style etc), high-fidelity interactive prototype.
Alexander by HAYDN
Design on mobile, tablet and desktop of marketing website for the product Alexander, an AI writing assistant.
Project Highlights: research guide, usability testing, iterating, high-fidelity homescreen
